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Here’s my blog on strategy, work, words and communications.
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More insight, more personal.
Simplicity matters
According to the World’s Simplest Brands study (by Siegel+Gale), simplicity is the answer in an increasingly complex world. Brands do better by keeping things simple…
Strategy with impact
And what good is a strategy or planning day…
We are not our best intentions. We are what we do.
I’ve been reading and thinking about the gap between intentions and actions.
Candour over conflict
Last week, when the insomniac upstairs said, “I hate conflict”, I introduced her to Kim Scott’s Radical Candour concept.
I never meta rebrand that didn’t intrigue
In some ways, the rebrand makes sense. Facebook is now just one of many products or channels of the larger company. Others include Instagram, Messenger, Lightbox, and the VR headsets Oculus.
But there’s another view.
A conflicted circle of love
If you’re making decisions about funding, appointments, or investments, you have a duty to declare any actual, potential or perceived conflict of interest.
When planning becomes procrastination
Putting effort into thinking and planning is key to good strategy.
But…
Not everything is as it seems
Each time the image is shared, it generates a load of heart emojis and gushing praise about how heartwarming it is and how animals can teach humans about kindness.
And yet.
Contractually clever
The language is accessible, friendly and welcoming.
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