I’m driving a new(ish) car this year. At first, I loved that it’s always talking. It gives me directions. It buzzes if I put my indicator on and there’s a car next to me. Auto braking squawks. Reversing beeps. To restrain my inner lead-foot, I have the Sat...
What do you see when you look at your organisation’s strategic plan? When you read it, do you have a feeling that you’re part of a business that is breaking new ground? Is there a frisson, a little shiver of excitement running down your spine? Does everyone, at every...
Last year at the International Association of Business Communicators Asia Pacific conference I asked delegates what were the biggest barriers to doing [good] communications strategy faced by their teams. The number one response was lack of time – so their...
A couple of weeks ago I put out a call on LinkedIn for great government communications. Some really interesting examples came through. Clever social media campaigns by Tourism Queensland and the police in various jurisdictions. The ATO on Facebook....
![Stumbling Blocks to [Communications] Strategy](https://louisacoppel.com/wp-content/uploads/2023/09/Master-models-deck-copy-4-800x675.jpg.webp)
