ABBREVIATIONS alienate

ABBREVIATIONS alienate

The SIS is asked to approve this revised paper on the XYZ implementation plan for ABC. The context paper is closely aligned with the ABC Plan and the XYZ initiatives in the XYZ Plan.  While I’ve changed the acronyms to anonymise the source, I recently had...
Simplicity matters

Simplicity matters

According to the World’s Simplest Brands study (by Siegel+Gale), simplicity is the answer in an increasingly complex world. Brands do better by keeping things simple. The simplest brands perform better on the stock market, can charge more for their services/products...
Candour over conflict

Candour over conflict

I love conflict, (said no one ever*). I live in a small block of flats – just six units. We’re a happy crew, and the bonds grew during the pandemic. We started a WhatsApp group to stay in touch and support each other during lockdowns. A new kid...
I never meta rebrand that didn’t intrigue

I never meta rebrand that didn’t intrigue

Facebook has announced it will rebrand its parent company to Meta to align with its ambitions to build the ‘metaverse’, an extended reality environment for social and business engagement. In some ways, the rebrand makes sense. Facebook is now just one of...
A conflicted circle of love

A conflicted circle of love

I started a week’s leave on Friday and spent the day watching the live feed of former NSW Premier Gladys Berejiklian giving evidence at the Independent Commission Against Corruption, (ICAC). It was gripping. I’ll leave it to the Commissioners to make their...
Not everything is as it seems

Not everything is as it seems

This photo by Anil Prabhaker has been doing the rounds of Instagram and Twitter since early 2020. CNN described the moment as the orangutan ‘stretching out its hand to help a man out of snake-infested waters’. The photographer (a geologist), wrote,...

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