My July and August are particularly busy with new projects ramping up. So I got myself organised last week. I’ve blocked out my diary with time to think and write, keep active, and deliver the work. Plus, I’ve always been a big fan of a To...
Bad writing wastes time. How many senior leaders spend too much of their day ‘red penning’ poorly written briefs and copy-editing case studies? The cost of poor writing is profound, particularly in the public sector, when communities and stakeholders can...
I rarely tweet, but I watch a lot of Twitter. If that watching is on the coronavirus pandemic (and how people respond to the work going on to curb it), I can be in turn infuriated, frustrated and despairing.But Twitter can also be lovely and profoundly moving. Late...
While I was away, the report from Dr Helen Szoke’s Review on Sexual Harassment in Victorian Courts and VCAT was released. My colleague Helen McDonald and I have been working on this project since July last year, doing the comms strategy, brand, website,...
Last week I was asked to include the following line as an action in a strategic plan: Develop a digital strategy.I suggested perhaps we could add an explainer to help readers know what we meant by a digital strategy. Here’s what came back: Develop a...
![What [not] to do](https://louisacoppel.com/wp-content/uploads/2023/09/checklist-1919328_640.png.webp)
